We are proud to continue our support for grassroots sport by sponsoring the 2025 Willen World Cup. The event, which was hosted by Willen Football Club, was held on Saturday 12th and Sunday 13th July at the club’s ground at Willen Pavilion, Milton Keynes.
The popular annual tournament, which launched in 1990, shines a light on the best of grassroots youth football in the area. A total of 178 teams played throughout the event, scoring an incredible 1,119 goals. U7s, U9s, U11s, U13s and U15s teams played on Saturdays, followed by the U8s, U10s, U12s, U14s and U16s tournaments the following day.
We have supported Willen FC for many years, including ongoing sponsorship of the club’s U12 Knights team. As part of our sponsorship of the Willen World Cup, we displayed a vehicle and various point-of-sale materials around the club’s grounds, in addition to supplying branded trophies and medals for tournament winners.
Engaging with our local communities is key for us at Steven Eagell and it was an honour to play a part in this fantastic tournament that showcases the passion, talent and teamwork of local youth football.
Our heartfelt thanks go to the organisers and volunteers who worked hard to make the event a success, and congratulations to the brilliant young players who made it a weekend to remember!